“Writing is easy. All you have to do is cross out the wrong words.”
— Mark Twain
If there is one thread that has been woven throughout Eric’s career – from news media to university public affairs to PR agency life – it has been the ability to define, shape and tell compelling stories through words and images.
A “card-carrying generalist,” Eric goes deep into sectors as a content specialist. As you will see via this site, he has extensive experience with all types of content through writing and creative expression of ideas — everything from strategic direction to a myriad forms of writing and presentations, from speeches to advertising copy, from social and digital content to creative expression.
Eric has supported clients in virtually all industries, including healthcare, CPG, financial services, sports, technology, food and beverage, lifestyle and entertainment (just to cite a handful).
He has also served in senior management roles at some of the world’s largest communications agencies, such as Fleishman-Hillard, Weber Shandwick, Adams & Knight and Prosek Partners.
Eric’s has led teams in support of a who’s who of global clients, including Reebok, Gatorade, Anheuser-Busch, Microsoft, Hasbro, Yahoo!, Bank of America, Procter & Gamble, Novartis, AT&T, Unilever, Starbucks, BMW and Sprint. He has counseled numerous C-suite executives during this time.
Eric also served as a Public Affairs Specialist at USMA/West Point, and a news editor and reporter at a leading all-news radio station.
